A new round of consumption up物紙grade in oral care

Driven by the trend of dental beauty, 的森the overall consumption of愛務 oral care has been 冷商upgraded, giving rise to 好金new categories and oppo新服rtunities for new mod刀慢els in the field of oral care. Almost問志 all major categories of oral care,亮相 such as toothpaste, toothbrushes, 木土children's electric toothbrus個雪hes, and mouthwash, h拿銀ave seen growth.

The expansion of the oral care cate我坐gory accelerates use家市r penetration, and price u雪厭pgrades also reflect users' 話新continuous pursuit of mo影湖re professional and persona樹秒lized products and se一雨rvices.

Multiple New Demands for O笑綠ral Care

With the new demands of users and diver睡高se consumption scenarios小我, traditional oral care produc東少ts are constantly iterating and章道 developing innovative concepts to me拿但et the different nursing needs of use快錯rs.

Among them, whitening teeth and體煙 refreshing breath have become two majo山兒r demands in the category of or請白al care, while treatment就窗 and repair demands such as anti sen農新sitivity, antibacterial, re子師moving dental stones, reducing gum ble票農eding symptoms, and treating ora是黑l ulcers have also rece說票ived more attention.

Various demands have led to the物下 continuous development of oral如火 care products towards specialization, 小風differentiation, high-end,森森 and beautification.

In terms of product form, in additio綠姐n to the traditional paste toothpas開文te and liquid mouthwash, liq家雨uid toothpaste, pill shaped, spray sh民家aped, burst bead shaped mouth志船wash, dental floss, dental paste and o區分ther products have al上錯so been derived, forming a dazzling &海吧quot;new selling poin門影t".

Diversified and aesthetically pleasing 藍家packaging forms: There are various new 美飛types of care packaging on the m又會arket that refresh people's previou媽照s understanding. Bot報呢tled, canned, strip-shaped,畫的 capsule granules and other forms are 姐中constantly emerging, furt身嗎her meeting everyone's作化 different needs; And under the influen高件ce of the appearance economy, the有業 product's appearance is enough to黃木 attract the attention o綠要f consumers.